Discover how relationship management strengthens business ties, boosts brand loyalty, and mitigates risks through effective ...

No longer nice-to-haves, CRM systems today are essential tools helping organizations create the high-touch, personalized interactions their customers demand. While most people equate customer ...

ServiceNow Inc. today introduced a new customer relationship management platform and two tools that will make it easier for customers to use artificial intelligence agents. The software maker detailed ...

Abstract: Customer Relationship Management (CRM) systems have come a long way in their evolutionary life cycle. From being used as a mere Rolodex of customer information, they have transformed into ...

Zurich Insurance Group has over 55 million customers around the world. The insurer built an AI tool into its agents' workflow to increase customer loyalty. This article is part of "Build IT: ...

Welcome back to Reputation Management! We are again revealing the underbelly of local automotive retailers—places like car ...

Most companies use their website as a focal point for many marketing activities. Managing your email marketing, social marketing, website content and your content marketing campaigns can be ...

Rupert Murdoch is finding out the hard way that when it comes to running a user- generated content site, you shouldn't mess with your customers. Earlier this month, MySpace users began to notice that ...