Few things are more fun than walking out of the salon with a fresh perm. You finally have those beautiful, curly strands that you’ve always wanted. But they don’t stay that way forever, so you must ...

Add Yahoo as a preferred source to see more of our stories on Google. Katie Holmes sported curls in New York City on Feb. 16, 2023. Katie Holmes sported curls in New York City on Feb. 16, 2023.

Wavy hairstyles are all the rage, even among people with straight hair. But using a curling iron is fiddly and time-consuming and you also risk singeing your hair. So if you want to keep your curls ...

When it comes to permed hair, there are a certain levels of upkeep and care that one must maintain to keep those gorgeous and curly locks in place. This also includes deciding upon which shampoo to ...

Perms are back and bigger than ever — but the techniques have been fine-tuned to make it easy to get whatever kind of curl you're looking for: kinky coils, beachy waves, or even just some added body ...

Editor’s Note: This article was originally published by The Business of Fashion, an editorial partner of CNN Style. When 19-year-old Charles Chen got a perm in early 2022, it was a spur of the moment ...

Perm—it’s quite possibly one of the few words in beauty with the power to send people spiraling into beauty flashbacks filled with regret. It’s 2023 now, and perms have truly (honestly!) come a long ...

A hair perm kit makes it easy to transform straight hair into soft, natural waves or even tight curls. A perm is a hair styling treatment that adds body and texture to even the straightest hair and it ...