SAP is planning to take on Salesforce on multiple fronts as it aims to tie its back-end financial software to front-office and redefine customer relationship management. SAP has assembled the CRM ...

It’s no wonder that a SAP’s HANA in-memory database has caught the attention of many in the transactional, BI and Big Data worlds. HANA uses memory as its primary medium, with disk being used merely ...

At its big Sapphire conference back in 2018, SAP launched a new-and-improved customer relationship management (CRM) software suite in an attempt to take on the established market leader, Salesforce.

How intelligent ERP extensions like Bridge CRM are transforming SAP Business One into a smarter, faster growth engine for SMBs.

According to the recent market intelligence, SMBs expanded 60% faster globally in 2025 than in previous years, with a 92% ...

SAP has always been a leading provider of CRM software. However, SAP’s strategy has shifted toward a software-as-a-service (SaaS) model through which it plans to close the gap between its offerings ...

SAP has formalized its approach to Customer Relationship Management (CRM) by consolidating upon recent acquisitions and integrating these functions into its existing stack of database and data ...

Azizi Developments, a leading private developer in the UAE, continues to advance its digital transformation with the expansion of SAP ERP across other A ...

The business world seems to love acronyms, maybe nowhere more than in the technology industry, and maybe none so much as the TLA (three letter acronym). Acronyms certainly enhance recall, and they ...