WebFX reports that B2B buyers now research vendors within AI tools like Microsoft Word and Gmail, shifting vendor discovery away from traditional searches.
You can now see in Google Analytics which AI tools drive visits and whether users from ChatGPT, Claude, or Gemini convert ...
The pressure to optimize AI Search and Generative Engine performance is forcing B2B marketers to uplevel their content ...
Adobe Inc. is building on the launch of its first set of artificial intelligence agents with a new set of agentic offerings aimed squarely at marketers in the business-to-business industry. The new ...
AI is growing fast. The global AI market is expected to hit over $800 million by 2030. That’s huge. Everyone’s building AI products, especially for businesses. But here’s the catch: In my experience, ...
A full 91% of businesses with at least 10 employees use CRM systems in some form, and a growing number of these tools are ...
In today’s marketing climate, AI is constantly evolving. After all, we’ve come a long way since the early days of ChatGPT. However, with so many AI marketing tools on offer now, it can be difficult to ...
Picture it: A marketing leader at a mid-sized financial services firm is finalizing next year's budget. Instead of spending days browsing multiple vendor websites, analyst PDFs, and peer reviews, she ...
In late April 2026, Corpay, Inc. rolled out new AI-powered capabilities across its Corpay Complete platform, including an AI Virtual Assistant, automated receipt matching, real-time reporting, and ...