Platforms like Instagram and YouTube began as a simple form of entertainment. But for many people, these platforms have ...

Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. You're staring at that blank screen again. Another blog ...

According to a new report from the CMO Council, CMO Intentions 2024, senior executives and boards of directors are looking for more operational efficiency and reduced costs in 2024, but that’s not all ...

In today’s fast-paced digital economy, businesses must innovate constantly to stay ahead. From crafting compelling marketing campaigns to generating engaging co ...

In this discussion, Steve Carickhoff, President of BioPharm Communications, a company specializing in third-party, omnichannel promotion, discusses some of the challenges and opportunities facing ...

AI is helping to streamline and simplify dozens of tasks, from editing to copywriting. Content creators and creator-economy startups have been introducing it in their work. Here are some of the top ...

Does a new year mean new content marketing best practices? Well, yes and no. Looking into the new year, there are new things to consider for your content marketing strategy, but many things haven’t ...

Social media offers a valuable channel for businesses to connect with their prospects and current customers. A whopping 63.9% of the world’s population spends time on social media. Yet, social has ...

The next wave of progress is less likely to come from adding more tools to your martech stack and more likely to come from putting your efforts toward smart scaling with AI workflows.