What’s often misunderstood about Google’s incrementality testing and how Bayesian models use probability to guide better ...

Google has now officially killed off its AR-based real-world measuring app, Google Measure. Or at least it has for any user who doesn’t already have it installed, based on recent reports. Google ...

Apple has been embracing augmented reality on the iPhone, and recently introduced a new feature to iOS 12 that allows users to measure real-world objects using AR on their phone. Now, Google is ...

Even more Android users can now measure things with their phones. Google Measure -- or what is essentially a virtual measuring tape in an app -- is now compatible with any device that runs ARCore, ...

We may earn a commission when you click links to retailers and purchase goods. More info. With Measure, you can measure basically anything that’s on Google Earth. For example, you can get the distance ...

Google Measure, the digital substitute app for anyone who doesn't own a physical tape measure, has just received a much needed update. In contrast to the earlier version -- which was limited to Google ...