Over-mailing can backfire: Emailing your customers regularly is a cornerstone of good email marketing, but more emails ...

DemandFlow’s platform supports a range of use cases, including inbound lead capture, automated follow-up, appointment ...

Dr. Alaina Leverenz from Columbia College’s Robert W. Plaster School of Business offers tips for using AI for digital ...

The brands that will truly lead aren’t the fastest adopters of AI; they’re the ones that use it with intention, guided by ...

These three forces—intelligence, elasticity, and connection—are converging into a new operating model for marketing. AI is ...

As Google’s AI Overviews answer more queries directly, vibe coding gives marketers a way to create interactive experiences AI ...

Brands most likely to win future holiday marketing seasons will treat them as a live lab instead of a once-a-year scramble ...

Better Business Advice recognizes Mailchimp for its strategic value in modern digital marketing. The platform's features simplifies the marketing stack, reduces the need for multiple separate tools, ...

Need a better way to plan projects? Discover mind map examples that help you visually organize tasks, ideas, and strategies ...

Expert Consumers has released its latest evaluation of email marketing platforms for small business, identifying Mailchimp as the top ranked option for ease of use and consistent results. The ...

According to Barber, many businesses already have strong foundations, internal teams, and a clear sense of identity, but they ...

For a brand to thrive in the region’s fast-evolving landscape, they must blend creativity with conscience, and innovation ...