Eric Goodstadt, CEO of UpSwell Marketing, has seen this pattern repeatedly across the thousands of local businesses his team ...
Marketing has always loved a shortcut. Give the industry a new trend, a new interface or a new behavioral shift, and a new ...
New research highlights how telehealth providers are shifting from rapid adoption to performance-driven, trust-first digital marketing ...
These trends reflect profound shifts in how consumers behave, how platforms operate, and how marketers integrate strategy and ...
CTV is no longer a niche or experimental channel. In 2026, it will earn its place as a core part of the performance media mix ...
These three forces—intelligence, elasticity, and connection—are converging into a new operating model for marketing. AI is ...
Dr. Alaina Leverenz from Columbia College’s Robert W. Plaster School of Business offers tips for using AI for digital ...
In a world where nearly every experience unfolds through a screen, the brands that stand out are those that make people feel.
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How will blockchain impact digital marketing?
There are lots of interesting blockchain developments in digital marketing, but no one's made a big breakthrough – at least, ...
Major Marquis fintech breach exposes 400,000-plus Americans' data through unpatched SonicWall vulnerability, with Texas ...
Chief Marketer’s Marketers of the Year honors an elite group of executives who are redefining what’s possible in modern ...
The startups that are thriving in the digital marketing space are not following outdated playbooks—they are inventing new ...
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