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Consumer Behaviour Defined & Why It Matters | Explanation & Examples | Marketing Terms A-Z
*This week’s letter: “C” for Consumer Behaviour.* Consumer Behaviour is the study of consumers and the processes they use to choose, use (consume), and dispose of products and services, taking into account factors such as a consumers’ emotional, mental, and behavioral responses. Let’s explore this topic together!!! 👍 *One coffee ...
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