A soda war is brewing. Pepsi Zero Sugar's Super Bowl 60 commercial, "The Choice," features a cola-loving polar bear who takes the Pepsi Challenge and chooses Pepsi over Coca-Cola Zero Sugar, triggering an existential crisis that leads to a journey of self-discovery culminating in a Coldplay concert kiss cam moment. Directed by The Academy -winner Taika Waititi, who also cameos as the bear's therapist, and set to Queen's "I Want to Break Free," the ad is rooted in real data. According to the bran

Coca Cola have come under fire for their AI Christmas ad, but is it the future or will handmade productions always be superior? Linda King, Senior Lecturer in Design and Visual Culture at IATD joined #TodayDMC to chat through some of the more iconic Christmas ads from past years. | RTÉ Radio 1